Storytelling in Business

410,00  (fără TVA)

Explores the power of stories in the professional environment, offering strategies for building an authentic brand, connecting with audiences, and integrating storytelling across departments for real impact.

Wheremyhive S-Park, Strada Tipografilor 11-15, Building A, Bucharest and Zoom
When – currently no session scheduled
Duration – 2 days

Thematic

  • What is a story? How does storytelling help us at work?
  • Stored branding and the importance of the three main elements in a company’s philosophy: Mission, Vision, Values.
  • Types of stories suitable for business. Case studies. The principle of polarity. Case study – Storytelling in Tech.
  • The 8 stages of building a business story. Storynomics.
  • Who is the protagonist (hero) in a business story? Case study.
  • The hero’s journey: the secret formula behind all stories.
  • How to use storytelling in different departments of the company

Trainer

Mihai Mănescu

With over 10 years of experience in the NGO environment, where he was the communications manager for one of the largest medical foundations in Romania, Mihai founded the Susțin.org Association in 2022, carrying out several successful projects in the CSR area, including Effie awards. He currently works in the education field, being the communications manager of the only standardized testing platform in Romania and created the website Minipovesti.ro, a literacy HUB with free stories and resources for teachers.

Mihai Mănescu

This program can also be delivered in-house (personalized for a group of participants from your company). Send us your details using the contact button below.

410,00  (fără TVA)Add to cart

Do you have any questions?

Do not hesitate to call us or write to us via chat, email or by filling out the form on the contact page.

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Categorie

Grow Victory

Nivel

Entrepreneur, Specialist, Top management

Trainer

Mihai Mănescu

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